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The Rising Cost of Being Trendy

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Kelly Williams
Jul 15, 2024
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My unofficial economics/marketing class is now in-session!

SheerLuxe posted a video called “Inside Monikh’s Wardrobe” last week and- as a comment-reader- the following comment thread stuck out to me.

The TL;DR is that commenters noticed that SheerLuxe, which is a self-described online lifestyle guide with a killer TikTok account1, has increasingly featu…

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